You are a business owner, you’ve built a website and even managed to attract some visitors. But still, you can’t get any leads or sales. It could be your website is not converting your visitors into customers. Unfortunately, most of the businesses mainly focus on getting visitors, not realizing the importance of website conversions by turning visitors into buyers.

Well getting traffic is not so difficult, but getting that traffic to convert is a different story. Actually, it’s not only about sales or paid customers. But Conversion also refers to getting your visitors to take a specific action on your site, whether that’s buying a product, filling out a contact form, or subscribing to your newsletter.